Week 4 internship

Monday:

Monday of my fourth week during the internship proved to be exceptionally busy. The day was filled with an overwhelming number of email projects, which provided me with a valuable glimpse into the fast-paced nature of the studio environment. We were simultaneously working on multiple email designs and other projects for clients. This experience truly immersed me in the intensity of the work and taught me how to operate efficiently under pressure. One notable design project that we completed was creating app thumbnails for TSS's new workout program. Although the thumbnails themselves were relatively simple, there were a considerable number of assets to produce. This task allowed me to delve deeper into the technical and production aspects of design, sharpening my skills in handling large-scale projects and ensuring consistency and quality across multiple assets. Overall, Monday's workload was demanding but instrumental in further developing my ability to work swiftly and effectively in a professional design setting.

Wednesday

On Wednesday of my fourth week during the internship, I dedicated my time to crafting numerous Memorial Day sale emails for both my influencer client and TSS (The Stylist Studio). Drawing from my past experience of designing emails for Black Friday and Christmas, I was able to employ improved techniques to create more compelling sale emails. The inclusion of new photos in these emails added an element of excitement and enjoyment to the process. One crucial lesson I gleaned from working on these sales emails was the necessity of highlighting the sale itself. It became evident that the offer should take center stage and be the most attention-grabbing element in the hero section of the email. This understanding reinforced the importance of effectively communicating the promotional aspect and ensuring that it stands out to capture the recipient's attention. Overall, Wednesday's work provided me with valuable insights into optimizing sale emails and honing my ability to create impactful designs for promotional events.

Email done for Influencer client in collaboration with Melissa Harans Studio